Employers only created 120,000 jobs last month, which was 50% of the number added in the prior month. It was the first time since November that jobs creation fell below 200,000. Most of the one-tenth of a point drop was due to fewer Americans seeking work and not more workers finding jobs! However, relief exists in the new form of networking: electronic networking.
As an executive recruiter over the last 25 years, I have found that over 70% of my most qualified candidates were uncovered by networking. Today is no different. However, new, electronic methods of networking exist. Two are: 1) leveraging social media sites like LinkedIn and 2) Link Building. Like in past times when you swayed contacts to be added to your rolodex, Link Building is an SEO (Search Engine Optimization) adaptation where by you convince high-quality contacts to link to your online presence (e.g. blog) to provide what search engines call “Link Juice” or increased reputation. Candidates can leverage this increased reputation to increase their chances of being hired by desired employers! To learn more, I invite you as my special guest to an extraordinary symposium I am hosting on Wednesday, April 25th starting at 5:30 p.m. entitled, “Link Building In 2012 And Beyond.”
